practice makes perfect---BEC writing practice(4)

PART ONE
* You are the Managing Director of a manufacturing company. Your factory will soon have a visit from health and safety inspectors.
* Write an email to your department heads:
* saying how long the inspection will take
* explaining why the inspection is necessary
* telling them how they should prepare for the inspection.
* Write 40-50 words.
Dear colleagues:
As I mentioned in the last meeting, the inspectors of health and safety will visit our factory at 9 a.m. to 5 p.m. the next Monday. The inspection is necessary for introducing OHASA18001 system. Please be prepared for the inspection by telling the staff to tidy up their workplace.
Regards

PART TWO
You work for Norlec, and electrical goods manufacturer, and your company director wants to find out which methods of advertising are the most effective. Recently the marketing department has asked customers how they first learnt about Norlec.
* Look at the information below, on which you have already made some handwritten notes.
* Then using all your handwritten notes, write your report.
* Write 120-140 words.
Report on the efficiency of different advertising methods
Introduction
This report aims to evaluate the efficiency of different advertising methods Norlec is currently using.
Findings
The key findings are summarized below.
Direct mails to customers did not achieve the expected results because not many people read them.
The number of prospective who learnt about Norlec from its website is likely to increase due to the new link to some wholesaler’s websites.
Printed advertisings are very effective particularly those in specialized magazines.
For this reason the number of magazines should be increased.
The other methods are similar to last year’s results.
Conclusion
It was concluded that radio and magazine advertisements are still the leaders.
Recommendations
In spite of the high annual costs for radio advertising, this method is suggested to be continued, because most customers were reached by it. Due to expected increase of prices for billboard advertising it is recommended to give this up.